Solucious, the Belgian foodservice company of Colruyt Group, faced a major challenge: their e-commerce platform could no longer keep up with the changing market. In order to meet the demands that users now place on user-friendliness and to be able to launch new products faster, the company switched to the e-commerce platform of ConnecingTheDots.
Solucious is a leading player in Belgian food retail, focused on simplifying foodservice for professional customers. To help their customers save time and money, the company has made impressive strides in digitalization in recent years.
In order to continue the focus on user-friendliness and speed across all channels, and thus ensure a favorable competitive position in the coming years, the e-commerce platform needed an update. But that was not all. Solucious also wanted to critically review and streamline the internal processes.
ConnectingTheDots now helps Solucious to respond quickly to changes in the market. For example, adding and testing new features is very easy on our platform. The flexibility of the platform has shortened the time-to-market for new products and offers many opportunities to continuously work on even better service and customer friendliness.
By better streamlining marketing activities and collaboration internally, Solucious can now also use personalization to better respond to customer needs and increase conversion.
The successes that Solucious is achieving with our e-commerce platform are impressive. Customers praise the website as the most user-friendly in the food service industry and there is a clear increase in online orders. This is mainly because the range is easier to find, which makes ordering fast and efficient. The focus on personalization results in extra sales and also positions Solucious as a party that is leading the industry and is seriously concerned with better serving its customers.
Curious about the implementation of our solution at Solucious and the possibilities of personalization? Feel free to contact us, and we will show you what is possible.
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